$20 million on microtransactions
Please don’t.
$73 million on games and DLC
$42 per person average? Those are rookie numbers!
Valve says the data proves “Steam isn’t just a storefront—it provides social community, game discoverability, interactive events, and a deep set of game-enhancing features to attract and retain players who will be checking out new games in the future.”
I think it proves that Steam is the largest storefront on PC and that PC is growing and replacing other platforms.
I haven’t seen an interactive event on Steam for, like, a decade. Unless they’re counting sales as interactive events. 🤔
They used to have, like, gamified events where you’re earning things (like maybe trading cards or badges or other Steam profile items) by playing a small little browser game inside the store page. Those were always fun.
They kinda died along side the flash deals. I miss the crazy sales, but I understand why they removed them.