

I’d kind of think it would be in their interest to, not because they give a shit about what their end users think, but what their customers (advertisers) think. I’d imagine that advertisers are paying x amount to reach real humans that can spend money, so if it turns out that businesses are paying to advertise to bots then I can’t see them being too happy about that. Not unless they’re upfront with businesses and they tell them that x% of their user base is bots and they’ll only charge them to advertise to real people.
I’m pretty sure the EU mandated this feature.